FIAT Muscling In On The 82nd Geneva International Motor Show With The Fiat Abarth And 500
If you happen to be in Geneva, Switzerland the second week of March, don’t miss FIAT’s impressive collection of cars. Alfa Romeo, Lancia, FIAT and Abarth will be there to show the Italian manufacturer has in store for you. And who knows, with a little convincing could export to the US?
The One We’ve Been Waiting For, Alfa Romeo. After a year successful year, Alfa Romeo will show its two stars, the Giulietta and MiTo models. Both models show the company’s latest technical, cutting-edge design, and of course legendary road holding and driving pleasure. The Giulietta won many awards this past year, including the safest car in its segment in the 2011 assessment by EuroNCAP showing a 5-star rating with the highest ever value in its reference segment, 87 out of 100 points. The company also witnessed its greatest image and sales segment growth in 2011 with shares up by almost 20%. Alfa Romeo were chosen by a more mature and demanding clientele with a greater number of families with children, which extends the brand's offering to a greater customer base.