Ford Mustang continues to roll, outsells Camaro and Challenger again in July 2012
July 2012 wasn’t as good to the Ford Mustang as May or June but the entire segment was down by almost 5,500 units (compared to June) so the Ford Mustang was still able to outsell the Chevrolet Camaro and the Dodge Challenger for the third month in a row. On the year, the Mustang has led the Camaro and Challenger in sales four times (February, May, June, July) in the first seven months of 2012 while the Camaro claimed the other three months (January, March, April).
The Ford Mustang moved 7,371 units in July 2012 which, while a significant decline from the 10,427 in May and the 10,263 in June, was enough to be the bestselling muscle car in the US. This figure of 7,371 Mustangs sold in July 2012 accounts for an 8.3% improvement over the same month in 2011 while the Chevrolet Camaro saw its sale figures decrease from July 2011 to July 2012. On the year, Ford has sold 55,995 Mustang Coupes and Convertible – up 22% from the first seven months of 2011. The Mustang now trails the Camaro in 2012 annual sales by just 628 units.
The Chevrolet Camaro had one of its worst months of 2012 in July, sending out just 6,926 examples of their muscle car. General Motors has sold a consistent number of Camaro coupes and convertibles over the past four months with sales figures hovering in the 9,000-unit range but with the fairly sharp decline in muscle car sales in July – it appears as though the Camaro was the hardest hit. The Camaro’s July 2012 sales figures accounted for a decrease of 9.7% compared to the same month one year ago. On the year, Chevrolet has sent out 56,623 new Camaro models which is an increase of 0.3% over the first seven months of 2011. The Camaro continues to hang on to the annual sales lead over the Mustang but at the rate at which the two cars have sold over the past three months, the Mustang could overtake the Camaro this month if things don’t improve for the bowtie-clad muscle car.