Ford Sales

Ford forges ahead in November, leads everyone in sales

November 2010 was a good month for the Ford Motor Company, with their two existing brands both showing year over year growth and the Ford brand taking the honors of the best-selling brand in America.

Ford Motor Company was the strongest of the Detroit Big 3 in terms of growth, with a 24% improvement over last year and a total of 147,338 vehicles sold last month. As a company, FMC trailed only BMW and Nissan in terms of growth and only General Motors sold more vehicles last month – although Ford’s sales figures reflect 3 brands (one being now-defunct Mercury) while GM’s total sales incorporate 4 healthy brands.

Along with being the top-selling brand in the US last month, the Ford brand also saw a 27% improvement over November of 2009. The F-Series was the top seller with over 38,500 trucks sold for a 26% increase over last year and the leader in year over year growth was the versatile new Transit Connect with a 138% improvement over last November thanks to 2,773 units sold. The Ford Fusion was second to the F-Series in terms of sales volume with 17,647 sedans sold last month (a 28% increase over Nov 2009) and the compact Escape SUV was third in sales with just shy of 15,000 units sold. Sales remained strong for the Ford Focus even though a redesigned version is on the horizon and the Econoline van series helped improve Ford’s growth rate with over 8,000 vans sold last month – an improvement of 71% compared to last year.

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