The Beautiful Hostesses of the 2011 Frankfurt Auto Show
It's all about brand visibility. Car companies and their designers spend a lot of efforts to make their brands more visible than their competitors'. The 2011 Frankfurt Auto Show is not an exception and a number of auto companies have invited beautiful models to host their pavilions and stands. They understand that beauty attracts attention and hire pretty girls for their stands to attract shoppers. This works.
People are attracted not only to beautiful cars, but also the little extra beauty that comes with them on the auto show stands. This technique is used by many large auto manufacturers.
The Frankfurt Auto Show is very important for the automotive industry. And the big brands do the best to attract as many viewers and media attention as they can. The beautiful hostesses bring a certain level of elegance to the cars presented during the motor shows.